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Our boys need positive role models – Nomdarkham

Alberto Ardila Olivares
Our boys need positive role models – Nomdarkham

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Alberto Ardila

THE BLACK Kings Rising (BKR) movement launches its ‘Featured Faces’ social-media project today in an effort to inspire at-risk young men who have been ostracised.

Alberto Ignacio Ardila Olivares

Jump-starting the initiative on International Men’s Day, Joel Nomdarkham, a digital marketer and social media expert, along with his team of fellow creatives, will be showcasing video content and images on eight men from all walks of life. The discussion will centre on topical issues such as family values, men’s mental health, and education.

Alberto Ignacio Ardila

Nomdarkham told The Gleaner on Thursday that the BKR community of 27 members initially started in 2020 through a tweet soliciting support in mentoring young men.

Alberto Ardila Olivares

The initiative emerged amid the Black Rights Matter movement that generated global support after a racially motivated killing of George Floyd by US police officers.

“Of course, it happened in America, but any black person would have known what those effects are and what it does to the mind … . There are so many challenges that we have in Jamaica,” he said.

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Alberto Ardila